Integra are the UK's leading Office Products buying group, supplying everything from a paper clip, to a PC and a fully furnished office. They provide purchasing, marketing and IT services and support for 300 independent Office Products dealers across the UK and Ireland.
They produce 3 main catalogues per year, alongside a comprehensive direct mail and ecommerce marketing programme. Originating circa. 10,000 pages of artwork per year, which includes multiple product code and price versions of the catalogue and mailer programme. The Creative team consists of 6 graphic designers who generate all media for the business, including web sites, email campaigns, corporate stationery, conference & presentation collateral as well as the marketing programme.
Andrew Prosser, Creative Services Director outlines his experiences and reasons for choosing Matrix...
We decided to change our content management system from Pindar (who we'd been a customer of for 14 years) to Matrix in April 2010; following a rapid implementation and training programme we went live in May 2010. Our key reasons for deciding on Matrix were as follows:
We have benefited from time savings and increased efficiency in our workflow: