Routeco are the country's leading distributors of industrial automation and control products. Originally established in 1978, the company has followed an impressive route of sustained and continuous growth, now providing a nation-wide network of sales locations.

Routeco had been using Stibo's STEP system for a number of years for catalogue production, but after a number of problems trying to produce a catalogue they decided to switch to the Matrix CMS.

Tony Usher, Marketing & Purchasing Director, Routeco, "We have gone from a position where we could only make catalogues every 2-3 years because of the prohibitive cost and workloads involved, whereas now we're not only creating a catalogue every year, we're moving towards creating mailers, bespoke catalogues and other marketing material. We're doing this with just one full-time member of staff, for a fraction of the the cost".

Using Matrix CMS, Routeco launched their new catalogue, Catalogue 4, in January 2008 with over 35,000 products displayed. The data from the catalogue is automatically fed to their website to prevent duplication of data entry.

"Installing any new system can be fraught with problems, but being involved with Matrix has worked like a dream!" says Tony.